Ethos

Where energy flows

peace grows

We dream of a day when all the seas and rivers are pure once again.

It’s simple. When you think about it - your choices are powerful.

We support family run businesses. Not big corporations. 

All our products and ingredients are sourced from family run business and communities who directly benefit from our revenue and put back into their communities.

Incorporating these products into your lifestyle is not only a good thing for you. Harness your consumer power to uplift and support the big dreams of us small fish fighting for a positive future; where our children are safe, our waters run clear, and living beings run the world, not dead entities running soley for profit. 

Seaweed helps to draw out toxins from the body, and it does the same for the ocean. So carefully choosing what you consume is essential! We source from the cleanest waters on the planet - The Caribbean Sea, and the Atlantic Ocean. Our seamoss and seaweeds are wild crafted, supporting third and fourth generation harvesters using traditional techniques, again supporting family businesses and the communities and eco systems they rely on.

Seaweed is a sustainable source of nutrition in many ways - we work only with trusted suppliers whom support sustainable practice, minimise waste and promote wellness - because we need more healthy people to keep bringing positive change to this world. 

Researching and supporting sustainable, regenerative farming practice is vital in these times. This podcast is super insightful and will explain more about what these terms mean, and how you can make small yet powerful choices to support a future that works for us all. Farmerama

The increase in regenerative marine farming is proving to be extremely effective at helping to slow ocean acidification, cleaning and repairing damage to the oceans and ecosystems in areas where this is much needed. 

We reuse, refill, recycle and upcycle at every point.

We've done a bit of research trying to find the most eco conscious and sustainable packaging options.

We avoid plastic. 

Soon, that line will read: We don't use plastic.

We know it’s ruining our natural world, so we avoid it wherever possible and we don’t use it in the production or packaging of almost all our products. For instance, our Seamoss Gel will never touch plastic.

The only eco-friendly option for skincare packaging is screw-on caps, which don't allow for hygenic and easy application of product. You may not be able to tell from the outside, but pumps and sprayers are made of many different pieces of plastic and metal. They are complex and so don't often get recycled. We encourage you to reuse your pumps and droppers. Give them a good wash in some hot soapy water and dry well. You can also return or reuse your glass bottles and jars.